NEW YORK TIMES BESTSELLER In this candid and riveting memoir, for the first time ever, Nike founder and board chairman Phil Knight shares the inside story of the company´s early days as an intrepid start-up and its evolution into one of the world´s most iconic, game-changing, and profitable brands. Young, searching, fresh out of business school, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan. Selling the shoes from the trunk of his Plymouth Valiant, Knight grossed eight thousand dollars that first year, 1963. Today, Nike´s annual sales top $30 billion. In this age of start-ups, Knight´s Nike is the gold standard, and its swoosh is more than a logo. A symbol of grace and greatness, it´s one of the few icons instantly recognized in every corner of the world. But Knight, the man behind the swoosh, has always been a mystery. Now, in a memoir that´s surprising, humble, unfiltered, funny, and beautifully crafted, he tells his story at last. It all begins with a classic crossroads moment. Twenty-four years old, backpacking through Asia and Europe and Africa, wrestling with life´s Great Questions, Knight decides the unconventional path is the only one for him. Rather than work for a big corporation, he will create something all his own, something new, dynamic, different. Knight details the many terrifying risks he encountered along the way, the crushing setbacks, the ruthless competitors, the countless doubters and haters and hostile bankers-as well as his many thrilling triumphs and narrow escapes. Above all, he recalls the foundational relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers. Together, harnessing the electrifying power of a bold vision and a shared belief in the redemptive, transformative power of sports, they created a brand, and a culture, that changed everything.
Chapter one: Is my business on the right track? Dos and don´ts of choosing your product Profitable categories Research tools to help you find popular products on the Internet Chapter two: How can I make my business legitimate? What licenses should you have before you start selling? Why is it important to open a business bank account and a merchant account? Chapter three: To find suppliers, who should I ask? Different people who can help you find legitimate suppliers What are trade shows and trade publications? How is searching online different than searching in sourcing sites? Chapter four: What supplier types can I utilize for my business? Different supplier types Differences between importers and import agents Differences between franchisors, distributors, manufacturers, and wholesalers Chapter five: How can I source my products? What are the different product sourcing methods? How are they different from each other? Advantages and disadvantages of each method Chapter six: Where can I find drop shipping companies? What are the best drop shipping websites that you can contact for your business? What services do they offer? Chapter seven: How can I gear my business towards success? How to build a good business relationship with the supplier How to be safe when looking for wholesalers How to get more from your return on investment Chapter eight: How can I become a successful seller on eBay and Amazon? Specific tips to become successful when you sell at eBay and Amazon Chapter nine: Where can I establish my online store? Why you should start an online store Different website 1. Language: English. Narrator: Robert Gazy. Audio sample: http://samples.audible.de/bk/acx0/036091/bk_acx0_036091_sample.mp3. Digital audiobook in aax.
´´This book, a young reader´s edition of Knight´s autobiography, is an eye-opening look into the story of Knight before his multibillion dollar company. His tenacity is inspiring and will be a valuable lesson for young entrepreneurs.´´ —School Library Journal ´´Knight writes from the heart in this young adult version of his 2016 adult memoir. The book takes readers from the beginning of his dream…to the creation of the internationally known, uber-successful Nike brand. Shoe Dog reads like a great story about how an ambition turned into a business, while at the same time it serves as a guide for accomplishing great things.´´ —VOYA In this young readers edition of the New York Times bestseller, Nike founder and board chairman Phil Knight ´´offers a rare and revealing look at the notoriously media-shy man behind the swoosh´´ (Booklist, starred review), opening up about how he went from being a track star at an Oregon high school to the founder of a brand and company that changed everything. You must forget your limits. It was only when Nike founder Phil Knight got cut from the baseball team as a high school freshman that his mother suggested he try out for track instead. Knight made the track team and he found he could run fast and even more he liked it. Ten years later, young and searching, Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high quality running shoes from Japan. Selling the shoes from the trunk of his car to start, he and his gang of friends and runners built one of the most successful brands ever. Phil Knight encountered risks and setbacks along the way, but always followed his own advice. Just keep going. Don´t stop. Whatever comes up, don´t stop. Filled with wisdom, humanity, humor, and heart, the young readers edition of the bestselling Shoe Dog is a story of determination that inspires all who read it. The Young Reader´s Edition is an abridged version of the internationally bestselling adult book and it features original front matter and back matter, including a new introduction and ´´A Letter to the Young Reader´´ containing advice from Phil Knight for budding entrepreneurs.
´´This series is the best Australian import since Nicole Kidman, and Phryne is the flashiest new female sleuth in the genre.´´ -Booklist starred review of Away with the Fairies Unflappable, unconventional, and uninhibited, the Honourable Phryne Fisher leaves the tedium of English high society for Melbourne, Australia, and never looks back. In her first three adventures, Phryne handles everything-danger, excitement, and love-with panache and flair, and still finds time for discreet dalliances and delicious diversions. In Cocaine Blues, the London season is in full fling at the end of the 1920s, but Phryne cannot face any more flower arranging, polite conversation with retired colonels or dancing with weak-chinned men. She decides it might be rather amusing to try her hand at being a lady detective in Melbourne, Australia. From the time she books into the Windsor Hotel, Phryne is immediately embroiled in exotic and erotic mystery. In Flying Too High, Phryne handles a murder, a kidnapping, and the usual array of beautiful young men who cluster around her with style and consummate ease-and all before it´s time to adjourn to the Queenscliff Hotel for breakfast. Whether she´s flying planes, clearing a friend of homicide charges or searching for a kidnapped child, she employs the same dash and elan with which she drives her beloved red Hispano-Suiza. In Murder on the Ballarat Train, the glamorous Phryne, accompanied by her loyal maid, Dot Williams, decides to travel to the country by train, but the last thing she expects is to have to use her trusty Beretta .32 to save their lives. Soon a restful country sojourn turns into the stuff of nightmares: a young girl who can´t remember anything, rumours of vile white slavery and the body of an old woman missing her emerald rings. The prolific Kerry Greenwood won the Lifetime Achievement Award from the Crime Writers´ Association of Australia in 2003. She has written 18 Phryne Fisher mysteries and six Corinna Chapman mysteries (so far), all available from Poisoned Pen Press.